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The ABC’s of Inbound Marketing – Get Schooled!

Just in time as we kick-off the new school year!

Jaymie Scotto & Associates was honored to participate in HubSpot’s collaborative eBook, “The Essential ABC's of Inbound Marketing,” which just launched this afternoon.  HubSpot asked their partners to help create an eBook about the fundamentals of Inbound, and we gladly accepted.  Each letter of the alphabet is about a different topic (26 in total!), creating a dictionary of key Inbound Marketing keywords and phrases you need to know.

Outbound Marketing is a thing of the past.  With Outbound Marketing, you are not able to track the success and ROI of your campaigns as you can with Inbound Marketing.  However, Inbound isn’t just about creating landing pages to generate leads or gain subscribers to your blog or having high ranking SEO keywords, it is about nurturing your customers and prospects through the top, middle and bottom of the funnel process.  Each step is a virtual piece to the puzzle – each piece fits together to create a successful marketing strategy. Want to hear more?

A free eBook with 26 key topics to be a successful Inbound Marketer?!  Who knew learning your ABC’s could be so much fun!

Learning the A-B-C fundamentals is as easy counting 1-2-3.  Click here to download the free eBook and to start learning your ABC’s!

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